Know Your Audience Challenge is a monthly competitive webinar series for sales, marketing, and other revenue leaders in senior living. Each Challenge focuses on a different theme of senior living audience data
Here's what to expect:
- 20 quick minutes of competition and commentary about the senior living shopper
- Compete against other attendees for glory and prizes
- Between questions, hear expert commentary from the industry's brightest minds
- Data-based actionable insights and ideas you can take back to the team
Highlight Reel (3:31)
Full Recording (24:36)
Infographic
Current Living Situation by Acuity Level
Click to enlarge
Final Leaderboard
- Jackie Almanza ($200) First perfect score!
- Amy Simpson ($100)
- Jane Ladopoulos ($100)
- Lisa Bisson ($100)
- Dionicia McCallum Kelley ($100)
Guest Host
Michelle Curnow
VP of Regional Sales at Asbury Communities
Highlight Reel (2:14)
Full Recording (25:21)
Infographic
Motivations for Researching: Older Adults vs Adult Children
Final Leaderboard
- Holly Warner ($200)
- Amanda Kotlar ($100)
- Dana Compagnone ($100)
- Hollee Kennedy ($100)
- Debra Davis ($100)
Guest Host
Nick Jasmon
VP of Business Development at American Healthcare Management Group & Elevate Senior Living
Explore the senior living shopper.
Inside the report:
- An in-depth look at older adults researching senior living for themselves, self-assessors.
- Audience segmentations by age, motivation, perceptions of financial readiness, family involvement, living situation, and more.
- Audience insights from 41,000+ recently completed Roobrik Surveys in 2023.
Get to know the audience researching senior living.
Learn how Roobrik optimizes conversions at every stage of the buyer's journey.
Turn researchers into residents with
